Invested Athlete®

Invested Athlete^®

The Invested Athlete® division of Runyan Capital was established with a clear mission: to redefine the financial narrative for professional athletes, enabling them to pursue economic outcomes on par with our high net-worth clients.

While professional athletes often earn substantial incomes through signing bonuses, contracts, and endorsements, it is the wise management of these resources that ultimately transforms income into long-lasting wealth.

At Invested Athlete®, we apply the same sophisticated financial style and approach that we offer to our high net-worth clientele. By leveraging our expertise and experience, we guide professional athletes towards sound financial outcomes that go beyond short-term gains.

Our primary focus is to empower you to accumulate and preserve your wealth, ensuring long-term financial independence. Through personalized strategies, comprehensive financial planning, and diligent risk management, we help you navigate the unique challenges and opportunities that come with being a professional athlete.

Your Game Has An Expiration Date. You Wealth Doesn’t Have To.
Specialized Wealth Management For Professional Athletes And Emerging NIL Stars.

The Harsh Reality:

Most athletes work their entire lives to reach the pros, only to lose everything within years of retirement.

78% NFL Players face financial hardship or bankruptcy within 2 years of retirement.
60% NBA Players go broke within 5 years after leaving the league
16% of NFL Players file for bankruptcy within 12 years of retirement - even top earners
3.3 years - Average NFL career - a tiny window to build generational wealth
4.8 Years - Average NBA career - retire by your late 20s with 50+ years ahead
5.6 Years - Average MLB career - longer than most, but still brutally short

THE NIL REVOLUTION:

Young athletes are earning life-changing money earlier than ever - but are they prepared?

The Window is Narrow - The Stakes are High

Whether you’re earning your first NIL check or signing a multimillion dollar pro contract, the financial decisions you make today will determine your quality of life for the next 50+ years. Most athletes hit peak earnings in their early 20s and never earn at that level again. Without proper guidance , that money disappears faster than their playing career.

With the rapid growth of Name, Image, and Likeness (NIL) opportunities, today’s athletes are stepping into a new level of financial responsibility at a younger age than ever before. Runyan Capital helps athletes and their families navigate this evolving landscape by providing disciplined, fiduciary-focused guidance around budgeting, tax planning, entity structuring, investing, and long-term wealth strategy. From setting aside funds for taxes and creating smart cash-flow systems, to building diversified investment portfolios and establishing foundations for generational wealth, our team works closely with each athlete to ensure NIL income becomes a springboard for lasting financial security—rather than a short-term windfall. At Runyan Capital, Discipline Makes the Difference® , and that philosophy guides every recommendation we make as we align today’s NIL opportunities with tomorrow’s goal.

Elevated Wealth Management

Strategic Networks

Our vast network of CPAs, estate planning attorneys, and business managers help navigate your complex tax situation and potentially minimize your tax liability.

Financial Planning

Together, we will meticulously go over your financial situation to take into account all aspects and help propel you toward pursuing your financial goals.

Portfolio Construction

Based on your financial goals and objectives, risk tolerance, and time horizon we help construct an investment portfolio that reflects you, along with the current environment of the markets and economy.

Moving to Success

As your career progresses and you stay disciplined with your finances, you will begin to see the outcome of your portfolio.